Operational communication

Status page updates customers can act on

Publish clear incident and maintenance updates that state what is affected, what is known, and when customers should expect the next update.

Create your status page

A status update is an operational record

A customer-facing update is not a changelog entry and it is not an internal debugging log. It gives customers enough reliable information to decide whether to wait, retry, or adjust their own work.

When the event is unplanned, follow an incident communication workflow. For planned work, publish maintenance windows before the change begins.

Example incident update progression

Investigating - 09:12 UTC

API requests are returning elevated errors. We are investigating. Next update by 09:30 UTC.

Identified - 09:24 UTC

A database connection issue is affecting API write requests. Read traffic remains available while we apply mitigation.

Resolved - 09:41 UTC

API write requests have recovered and remained stable since 09:35 UTC. We will review the incident timeline and follow-up actions.

What every useful update should contain

State

Investigating, identified, monitoring, resolved, or scheduled maintenance.

Impact

Which components or customer actions are unavailable or degraded.

Action

What the team is doing without exposing speculative internal detail.

Next update

A time commitment so customers do not have to keep refreshing.

Update cadence during an incident

Publish when the state or customer impact changes. During a material unresolved outage, also commit to a reasonable next-update time even if investigation continues.

Customers can receive these changes through status page notifications instead of repeatedly checking the page.

Status updates are not release notes

Product updates explain what changed in a release. Status page updates explain current service health and customer impact. Mixing the two makes outages harder to understand.

For the product surface that publishes and manages incidents, see incident management.

Status page update FAQ

Publish when a customer-facing issue is confirmed or reasonably suspected, then update when impact, cause, mitigation, or recovery status changes. Include the time of the next expected update while the incident remains unresolved.

Planned work should use a maintenance window announced in advance. If unexpected customer impact occurs during that work, publish an incident update with the actual impact and response.

Keep updates concise and factual: affected services, observed impact, mitigation status, and next update time. Avoid unverified root-cause statements during an active incident.

Publish updates from the same platform that monitors service health

Create your status page Incident communication guide